The Business Model Canvas is a strategic management tool, which allows us to develop and sketch out new or existing business models. It is a visual template pre-formatted with the nine blocks of a business model.
Formal descriptions of the business become the building blocks for its activities. Many different business conceptualizations exist; Osterwalder's work and thesis propose a single reference model based on the similarities of a wide range of business model conceptualizations. With his business model design template, an enterprise can easily describe their business model.
Partner Network: The business alliances which complement other aspects of the business model.
Key Activities: The activities necessary to execute a company's business model.
Key Resources: The resources that are necessary to create value for the customer.
Value Proposition:The products and services a business offers. Quoting Osterwalder (2004), a value proposition "is an overall view of ..